Gamifying the Crowns Revenue Sharing System

Student: Jake Leischner, 2024-2025

Sponsor: SeneGence International, Inc., Sapulpa, OK

This capstone project is associated with SeneGence, an industry leader in the world’s color cosmetics and skincare industry, based in Foothill Ranch, CA, with major facilities in Sapulpa, OK. SeneGence’s focus is the research, development, and delivery of high-quality, safe and sustainably sourced cosmetic products that seek to empower women around the globe. SeneGence is looking to enhance their network of salespeople and distributors through modern, technological solutions which are both innovative and practical. Specifically, this project seeks to prototype and implement a gamified revenue sharing system, using “crowns” as the currency and visual token, which will provide real-time tracking of progress milestones, as well as a virtual leaderboard which will increase distributor engagement and friendly competition, thus bolstering SeneGence’s dense network. This project will be a new, fun and inventive way to approach distribution and show the world that even gaming can be incredibly useful at times.