Ascend Learning: Mixed Reality and Generative AI Study

Student: Niamh O'Donnell, 2023-2024

Sponsor: Ascend Learning, Kansas City, MO

Within the realm of education, the convergence of mixed reality (MR) and generative AI offers unprecedented opportunities for immersive, data-driven learning experiences that can significantly impact Ascend Learning's mission of accelerating learning, enhancing job readiness, and promoting employment success. This capstone project aims to formulate a strategic perspective on promising business models for Ascend, encompassing critical considerations such as target markets, customer segments, use-case scenarios, and pricing structures with the potential to unlock substantial value. Moreover, it will explore how these innovative technologies, particularly mixed reality, intersect with generative AI solutions in the context of education, ultimately charting a course toward more personalized, interactive, and industry-standard-aligned learning experiences for Ascend's diverse learner base.